From Prajakta Koli to Carryminati, these social media influencers become big names in film industry

Publish Date: 20 Feb, 2023
From Prajakta Koli to Carryminati, these social media influencers become big names in film industry


The world is hugely influenced by social media these days. From Instagram to Facebook, people are opting to follow social media influencers for trending and quirky content. Even bollywood has swooned over many social media influencers and expressed their excitement to work with them. Well, it seems like influencers have taken over bollywood with their massive fan followings worldwide.

Let us look how some of these influencers made their bollywood debut.

Prajakta Koli

YouTuber Prajakta Koli is having a blast of popularity nowadays. She previously was a radio jockey, and soared up to fame with her YouTube channel, ‘Mostly Sane’, where she posts videos on daily life scenarios playing different avatars. 

Her short film ‘Khayali Pulao’, which is based on women empowerment brought her into the spotlight, leading to which she got a lead role in ‘Mismatched’, Netflix’s youth romantic drama. Fans were awestruck with her and Rohit Saraf’s chemistry.

Prajakta finally made her big Bollywood debut in Dharma Productions’ comedy drama ‘Jugjugg Jeeyo’, where she played the role of Ginny, Varun Dhawan’s sister, with Neetu Kapoor, Anil Kapoor and Kiara Advani as co-stars. Her upcoming project is Anu Menon’s Prime Video Original film Neeyat, in which she will share the screen with Vidya Balan. 

Kusha Kapila 

Our very own Billi Masi aka Kusha Kapila is a name with which many Bollywood celebrities are collaborating to promote their films and brands. She made her first OTT appearance in Karan Johar’s ‘Ghost Stories’ in 2020. She was also seen in Netflix India YouTube show Behensplaining, and comedy reality show Lol: Hasse Toh Phasse in 2021. 

Kusha made her official acting debut in 2022 with Netflix’s Masaba Masaba Season 2, where she played Masaba’s manager Nicole. She was also seen in Case Toh Banta Hai, along with many Bollywood celebrities. She also appeared in Koffee with Karan Season 7, along with Tanmay Bhat, Danish Sait and Niharika M. 



Ankush Bahuguna

Another popular name amongst the influencers is Ankush Bahuguna, who also has a huge fan following on social media as well as on YouTube. Being from a pahadi family, he always shares many memes and skits common in pahadi households, featuring his mom. He has also appeared in a short film titled ‘Badboli Bhavna’ on Amazon MiniTV.



Ajey Nagar (Carryminati)

Who doesn’t know the very popular dialogue ‘to kaise hai aap log’. Well, you definitely got it. Ajey Nagar aka Carry Minati is widely known for his roast videos and is immensely popular amongst the youth. The YouTuber did a cameo in Ajay Devgn’s ‘Runway 34’. He played himself in the film. 



Dolly Singh

Another popular name in social media, Dolly Singh, made her bollywood debut with TV series ‘Bhaag Beanie Bhaag’, where she played actress Swara Bhasker’s best friend. She will also be seen in the second season of the show.



Sahil Khattar

Hugely popular Sahil Khatter, who owns two YouTube pages - Khattarnaak and Being Indian - played cricketer Syed Kirmani, the star wicketkeeper in 1983 Cricket World Cup in Kabir Khan’s  ‘83’, starring Ranveer Singh, Saqib Saleem, Hardy Sandhu among others. Sahil was a radio jockey and a television presenter, and appeared in the film ‘200 Hallo Ho’ on ZEE5 in 2021.   



Shirley Setia

Shirley Setia instantly became a sensation after getting recognised by singing Bollywood covers on her YouTube page. She got her first film, ‘Maska’, alongside Manisha Koirala and Boman Irani. The singing sensation made her Bollywood debut in ‘Nikamma’, alongside Abhimanyu Dassani and Shilpa Shetty in the lead. She also made her Telugu film debut with ‘Krishna Vrinda Vihari’.


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